Slight Shake Up In The Monthly Market Numbers?

We’re seeing a peculiar decline in some areas of our market.

Some very interesting stats are emerging from our Myrtle Beach market as we enter summer 2021. Sales are still crazy and numbers are up across the board, but we’re seeing a slight decline in a couple of areas as we look at the data from May 2021.


For single-family homes, there were 655 sales, which is a 71.6% rise compared to May 2020. The nuance surrounding this rise is that we were in the middle of a lockdown last year. In fact, May was the worst month of 2020. The month-over-month change is the more concerning number, as those 655 sales represent a significant drop compared to the 770 we saw in April 2021. Another area experiencing a decline is median sale price. It rose 27.8% year over year to $290,000, but April’s median sale price was $299,530. Essentially, we lost about $10,000 worth of median sale price during that time frame. The average number of showings per listing also dropped month over month from 11.3 to 10.9. These three trends are slightly concerning to watch, as we might see some buyer fatigue setting in.  


Obviously the No. 1 challenge we all know about is inventory. We’re in an absolute inventory crisis, and we just set a new record-low last May with just 0.9 months of supply—a 78.6% drop compared to last year. The good news is that the average price of single-family homes rose 30.9% year over year to $388,781, so Myrtle Beach and Grand Strand homeowners have more equity than ever. We’re selling a lot of homes for $40,000 or $50,000 over asking price based on a strategy we designed to create a virtual auction effect. At 3:11, you can see a Facebook endorsement from Barbara Corcoran that mentions this strategy specifically.  


I’m very excited and proud of what my team’s been able to accomplish in this market considering a lot of homeowners are costing themselves tens of thousands of dollars by hiring average agents. Anyone can sell a house right now, but if you want to sell for the maximum amount of money, you need to hire someone who has a system in place. Just the other night, someone from our buyer team made a full-price offer on a home the minute after it was listed. The seller took the offer before giving anyone else a chance to see their home and make a bid. In fact, someone else from our buyer team wanted to make an offer, but they weren’t able to schedule a showing. That seller missed out on a chance to drive their home’s price up because their agent doesn’t know what they’re doing.  


"We’re in an absolute inventory crisis, and we just set a new record-low last May."  


Condo sales, meanwhile, technically rose 165% year over year, but they dropped month over month from 820 to 802. The median sale price rose 24.2% to $165,000, while the average sale price rose 29.% to $199,344. Just like with single-family homes, the average number of showings per listing dropped month over month from 11.5 to 11 due to an inventory crisis. The current supply of condos stands at just 1.1 months, which is an 80.4% drop compared to May 2020.  


Anyone who lives in Myrtle Beach knows we’re a very seasonal area. Once school is out, people come to town and combine their vacations with their home-buying or condo-buying experiences. If you or anyone you know is thinking about selling, don’t let them cost themselves hard-earned equity. Day in, day out, average agents who don’t know what they’re doing are misleading their clients. As you’ve heard me mention several times, the average agent in our MLS sells only four homes per year. They won’t be very well-versed on what’s happening in our fast-paced market. My team, on the other hand, sells a home every 12 to 16 hours.  


If you’d like to know how we can get your home sold quickly and for top dollar or have any questions about our Myrtle Beach market, don’t hesitate to reach out to me. I’d love to help you.   


June 5 2021 Podcast

More New Record Numbers Across The Board Last Month!

Here are the latest numbers from the Myrtle Beach and Grand Strand markets.

I have a brand-new market update to share with you, and the numbers are insane. We’re seeing some record-breaking numbers for the Myrtle Beach and Grand Strand real estate markets, and I’m excited to share them with you today.


Looking at single-family home sales in April, we’re up a whopping 62% from April 2020. We’re seeing hundreds of millions of dollars per week being poured into the Grand Strand from other areas of the country, which is causing prices to skyrocket. Last month, the average sale price was up 29% to $378,787. The median price was also up 21% to $299,000. 


Inventory is the biggest story right now. We have a new crisis low, as inventory is down 78.3% to just one month. Anytime we have inventory below six months, it’s a seller’s market. With just one month, we have a very strong seller’s market.  


With sales up so much and inventory down so much, that puts upward pressure on prices. It’s always based on supply and demand, and the lagging indicator is always going to be price. 


One thing to note is that buyer traffic is up 307% from last year. People are in town right now and buying homes, and Myrtle Beach was recently ranked a top-10 destination for 2021. Tripadvisor recently named Myrtle Beach the No. 3 destination for 2021. We’re competing with these huge, national destinations and squarely in the conversation. This shows you we’re a fantastic relocation and vacation destination.  


"I’m not sure how long this party can last."


Let’s take a quick look at condo sales. Last month alone, they were up 137.6%. I’ve never seen a number like that in my 20 years in real estate. We had 803 condo sales this last month versus 338 in April 2020. The average sale price for condos is up 21.1% to $198,832, and the median price for condos is up 13.3% to $163,000. Condo inventory is down 76.3% from last year to 1.4 months. Inventory is down across the board in our market and throughout the country. 


Homes are selling extremely fast, but you still need to make sure that you’re hiring the right agent. The average agent only sells about four homes per year. That means they aren’t in tune with what’s going on in the market at a given time nor are they knowledgeable about the best practices to sell for top dollar. They’re listing on random days during the week and leaving money on the table by taking the first offer.  


With the system that we’ve designed, we make properties live on a specific day to drum up demand and create a multiple-offer situation that drives the price up. Then the seller comes back and chooses the best offer, and this strategy typically results in home sellers making tens of thousands more on their sale. Make sure that you take advantage of this market if you’re thinking about selling. I’m not sure how long this party can last. 


If you or anyone you know is thinking about selling, now is the time to get the ball rolling. We are working with hundreds of active buyers and can help you sell for top dollar.  


If you have any questions for me about the market or selling your home, don’t hesitate to reach out via phone or email. I look forward to hearing from you soon.